Cultivating An Experimental Mindset

Innovation is a critical component for organisations to stay relevant in a highly volatile and uncertain world. While the word "innovation" may trigger feelings of negativity or the "been-there-done-that-didn't-work" sentiment, perhaps another perspective would be to look at it from an experimentation point of view.

Cultivating an experimental mindset is a key component in developing a continuous sense of curiosity about the world and our customers. Some of the key qualities of leaders today include, "willingness to lead despite incomplete information, boldness, determined focus, and adaptability."

Here are some questions to reflect on individually or with your team:

• How often do you run experiments? (Online and offline)
• Why do you run those experiments?
• What data do you capture and what actions do you take after?

To get you started on cultivating an experimental mindset, here are 5 tips:

1. Spend more time understanding your customers to develop a deeper sense of curiosity about their needs.
2. Be bold in sharing ideas; use your imagination.
3. Break complex problems down into smaller bits to help develop an agile mindset.
4. Run experiments regularly with your team.
5. Review data and improve your experiments.

To learn more about developing an experimental mindset, join us for our 1-day Course: Experimental Mindset