Data Storytelling For BusinessSGSH2237
With the exponential growth of data usage, consumption and distribution, how do we tell compelling stories and make better business decisions?
Data storytelling is a mindset and technique. In this 2-day course, we will guide you to develop a more analytical mindset, understand concepts and develop a clear narrative to tell better stories with data for your audience.
📃 Download Syllabus for more information.
🌟 What will you learn?
At the end of this course, you should be able to:
- Identify multiple sources of data & tools to explore it
- Discuss how data helps solve problems
- Discuss how digital organisations use data to drive their business
- Describe the power of data visualisation
- Discuss data privacy issues
- Design simple experiments to guide your own decision making
🎯 Course Schedule
DAY 1 - What does it mean to have a "Data Mindset"? How do digital companies uncover and use data?
We will begin the day by solving a murder mystery together, by piecing together data clues, tuning our abilities to spot trends, and experimenting with data visualisation tools. We will then dig deeper into selecting tools to help us uncover data quickly, by applying a Data Detective Mindset.
By the end of Day 1, you will have learnt:
- What it means to have used a Data Detective Mindset to find, analyse and present data
- Data Visualisation tools
- Data discovery and market research tools
- Case studies on how digital companies find, store and use data technologies to drive their business
DAY 2- Finding and analysing data sources
Continuing from Day 1's learning, we will dive deeper into mastering data tools and how they help us understand customers. We will design data-driven experiments by developing hypotheses, testing and synthesising insights from the results. Finally, we will end the day by reflecting on how your newly gained Data Detective Mindset might bring value to your workplace and customers.
By Day 2, you will have learnt:
- Introduction to APIs
- Google Analytics
- Asking the right questions
- Selecting data source and analytical tools
- Iterative Testing
“If you’re looking for a corporate partner in professional training and development, workforce up-skilling and executive education, we offer in-house corporate education for businesses and teams. Book a call if you’d like to discuss your corporate training initiatives or ambitions.”
Selected programmes are accredited under the IBF Standards, and is eligible for funding under the IBF Standards Training Scheme (IBF-STS), subject to all eligibility criteria being met. Candidates are advised to assess the suitability of the programme and its relevance to participants’ business activities or job roles. Find out more on www.ibf.org.sg
Singaporeans can utilise SkillsFuture credit for selected courses. Learn more on how to use your SkillsFuture credit.
At Hyper Island, we believe in "Telling less & Doing more" Hyper Island Learning Experiences are highly interactive and engaging. We let you try things by yourself, work in small group breakout sessions. There will be lots of opportunities to ask questions and engage with the 3 facilitators in the 2 days.
Our Learning experiences help participants learn transferable skills that can be directly applied to their own workplace and career. We will draw on current and emerging international, local & Asian perspectives and case studies; and help participants consider the legal, social and ethical issues involved.